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| Cuisine Solutions |
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Integrated celebrity chef endorsement campaign featuring direct mail, advertising, publicity events and public relations. |
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Featured chefs included Charlie Trotter, Daniel Boulud, Mark Miller and Thomas Keller. |
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Campaign included tasting events in Chicago, Los Angeles, New York, San Francisco and Washington D.C. |
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Oversaw all aspects of corporate brand worldwide. |
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Advertising in Food Arts, Culinary Trends, Etc. |
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Feature articles in leading food trade publications. |
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Sales support (i.e., presentations and lead generation). |
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to read a case study on Cuisine Solutions Celebrity Chef Campaign. |
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for writing samples. |
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Served as marketing and public relations department. |
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Conducted a product launch in Washington, DC Metro area Giant Food stores |
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Merchandising materials |
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Events (in-store demos) |
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Public relations |
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to read a case study on Washington Seafood. |
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